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You are here: Home / Archives for Martha Lopez

Martha Lopez

On Living Your Best Life

August 21, 2019 by Martha Lopez

It’s funny as I sit here writing this I have in the background manifest affirmations playing and I am really contemplating my own life and am I truly living “my best life?”

I am currently working toward finishing off my first year in fitness! I have been teaching a variety of classes beyond yoga. These have ranged between mat pilates, myofascial release, cycle, and now cardio HIIT classes. I had to add additional certifications to teach these classes and even then I have not stopped growing! I am currently, along with my chemistry class, working on my certifications in personal training and corrective exercise. If you had told me a year ago this is what I would be doing before I started my YTT I would’ve laughed at you and said that would be crazy!

A year ago I was far from “living my best life,” I was a special education teacher in a private high school that specialized in working with severe social and emotional disabilities. I was doing something I liked, educating. However, despite my amazing group of coworkers, I was going home stressed and in tears every night. Sometimes I would barely make it to the car! I felt I was not making enough of an impact on my students and that as much as I wanted to help I wasn’t. This was the sign that I officially drove myself to total burnout. I was going on to finish my 4th year in education and had just dealt with the trauma of having my first miscarriage. Let’s just say it was the universe forcing myself to really reflect as to where I was going and what truly was going to make me happy.

Often times we want to settle for what is comfortable. We bite our tongue or try to shut our brains up thinking, “hey, I am ok with this. This will pay the bills and leave my family comfortable.” We stick with what is easy and what we have been doing because there’s a safe feeling that covers us like an old blanket.

It’s not only in just our minds but also when we talk to people in our surroundings as well. My parents for example pushed me to continue the school year. They told me going part time right now would be foolish and irresponsible despite how unhappy I was. It wasn’t until I called my mom in tears and explained everything in my job and what was going on where she finally agreed for me to put in my notice. We reach out to people in our support systems to either “talk sense” into us, or to reinforce what we are thinking. My family’s favorite statement to me was “you only speak to us about these things once you’ve made up your mind, why do you want us to fight your decision?” At which point I laughed, because in all reality this is what we do. We like bouncing things off of each other to hear every part of our choice because our brain can’t possibly do it all at once on its own. Despite making a decision already, because you never know…maybe they say something you haven’t thought yet. Sometimes your supports reinforce that blanket because they think that is the best way to make sure you are safe and supported. So they tuck you in further into your comfort blanket and you get settled in.

Here’s the best advice I can give, the life lesson I gained from all this:

Sometimes it’s when we let the blanket go that we really start to thrive!

I made the decision to try working part time as a special education teacher and was denied working the hours at the school so I gave a months noticed and signed up for another prerequisite so I could finally work towards my doctorates in physical therapy. This is something my mom had been pushing for because she knew I had wanted this since high school, but life happens and sometimes you go with a shorter path because you want to be that independent woman right away instead of grinding it out for what seems like eternity to then gain success.

In those 4 years of my “independent” life I was upset, stress, anxious, and overall unhappy. I did not feel I was living the life I was meant to. Though teaching had its happy moments it wasn’t over 60% of the time. This should’ve been the sign to go. When March rolled around I started working as a fitness instructor and dog walking part time to really focus on my studies. The concern that I wouldn’t be able to make it? Well guess what? I did well!

The fitness hustle is real, but I was enjoying teaching yoga and then mat pilates, and now cycle too. I began falling in love with what I did. I would find myself getting excited  having discussions with friends about fitness. I would talk about the types of exercises and what they can do to aid with certain tight muscles, how the body moves and other life stuff. I for the first time ENJOYED talking bout the work and didn’t find myself complaining 100% of the time about how tough and hard my job was. I was even told it looks like I lost 20 lbs, even though it had only been a week away from teaching!

That’s when I knew I was on the right path. But how does this all apply to you? How can what has happened for me so far make any meaningful change in your life?

The start to living your best life is simple – ask yourself with everything you do:

Does this light me up? 

  • Yes – do it!
  • No – toss it!
  • Eh? Maybe?  – reflect and set it aside for some time. It’s like the love bird analogy, if you come back to it, it is meant to be!

This is the first part to slowly remove the choke hold the “comfort blanket” has over you. If you can categorize your life into these three categories you’ll start to find a pattern in the things that do light your fire and slowly start to go down that path.

Of course, there are always things we hate, like bills, that just need to be a part of life, but that doesn’t mean you cannot work in an area that lights your fire. I have slowly found that even working part time I am able to make ends meet because I am happy to work more hours teaching these fitness classes then when I was working an easier schedule teaching. I am happy to drive around and hustle the way I need to because it is something that lights my fire.

When you’re doing something you love, you don’t work a day in your life and that is true. This is the definition of living your best life.

A day, a Week, and a Month – Life of the Fitness Instructor

August 9, 2019 by Martha Lopez

Going on a year in the fitness industry I definitely have mixed reviews from other instructors and my previous impressions of what working in the industry would entail. I guess this is my way of giving the – so you’re certified in group fitness, now what? explanation by providing you with a day, week, and month in the life.

I find it is always best to start at the beginning and my journey started with finishing my 200 hr YTT in August of 2018 and trying to apply for a part time job to supplement my teaching schedule. I applied to numbers of jobs and there were some jobs where I applied knowing I wouldn’t get the position because they wanted 1-2 years of experience. This is when I realized fitness, like some industries has that, chicken or the egg, type experience where you may need to start working there as a desk attendant or just a sub with not set hours before you can build into having a more set schedule. Before giving up I received my first job from a boutique studio that was just starting a yoga program. And I lucked out that they would take a chance on me.

Before going into fitness as a career the week was like – teach 8 hours M-F, volunteer teaching yoga to the fellow teachers two times after school, go home, complete IEPs and grades, then on Saturdays teach 2 yoga classes to try and make some extra money. And for those who are looking for fitness as a supplement this may just be your week! Most people choose to keep their full time and teach maybe an evening class or two, maybe classes on the weekends to force themselves to get a workout in because who can do that with a busy schedule, AND you get paid to do so.

Now, I have transitioned in working in fitness and I can dissect a little more just what the day/ week/ month is like.

Day – Week Day (BTW this is a somewhat template. Other days there are more subbing than showed, or less classes and more free time. The schedule changes depending on what hours the gyms you work at have available. And yes, gyms, because unless you find the unicorn of gyms you will have to travel between 2/3 if you are making this more of your job)

Alarm goes off – 7:00 am (4:00 am for those that choose the 5 am/6 am classes, not me, YET!)

Sometimes you’re up even earlier! This is the time to work on your personal practice or work on some moves for the days classes!

7:15 – out of bed, form my to do list. I use the app – Daily To-do List because it crosses thing out for me so I can make sure I get stuff done. I have 3 lists made M/W/F, T/Th, Weekend, and Daily because I try my best to not make EVERYTHING a daily task.

7:30 – in the car – driving and playing my mindfulness practice using the meditation app – Happy Not Perfect. Once that is done its on to Spotify (by the way a Premium purchase, ~$10 a month, will be the best bet for making playlists) to try and find good new songs that I throw into a playlist labeled either: yoga, mat pilates, yin, or cycle, to later review for the following week’s classes.

8:00 – 30 min before my first class get a strength or cardio workout in so you have a moment to get yourself worked in. I know I had mentioned about getting paid to workout. This is not entirely the truth. In class you should be focused on your class. So giving these 15 min to get that sweat in for you either before or after is always good. Depending on how much time I have between classes I may even try to swim to bring back the old feeling of the pool. I swam competitively for 10 years.

8:15 – Set up the class. You should arrive 15-20 min early to every class because it gives you time to say hi, get to know your clients and make the connections you need. It also allows you to have any props or equipment set for your clients so there isn’t time used getting everything.

8:30 – class start

9:45 – subbing second class or personal workout time along with coffee or protein shake to keep going

11:00 – subbing third class – if not subbing it’s a one hour break to either workout or get lunch.

Starbucks studying chemistry, personal training, and trying to get some mindfulness reading during a free hour

12-4 walking dogs, class prepping, positing on social media about your schedule and future classes, applying for other fitness instructor jobs (because the schedule is never full), instacart work, or part time retail. This is where I explain that in fitness there is for the most part this huge gap between classes. You will work opposite the 9-5 because everyone is at work during the middle of the day. You may an the off chance get a noon class for those who try to get their fitness in during their lunch break, but it’s seldom. This being said this time block is where odd jobs come in. I personally do the shopping, dog walking, and tutor to fill the time. Right now this is filled with my summer class.

4:15 – prep for class

4:30 – class

5:30 – prep for class, chat with clients on some soreness that they have and what poses can be used to stretch the muscles, and foam rolling techniques to allow for

5:45 – class

6:45 – class

7:15 – class

8:00 – driving home ~30-40 min depending on the day

9:00 – dinner if hungry, and studying, class prep, chores, and setting up for the next day.

Rinse, lather, repeat

Day – Weekend (again somewhat of a template based on real life)

8:00 – alarm (I don’t have super early Saturday or Sunday classes…YET)

9:15 – prep for class.

9:30 – class

10:35 – class

11:35 – reach out to friends about brunch, if not go home. Study, class prep, post to social media about the upcoming week, provide some fitness information to clients to aid with frequent issues that you saw arise during the week.

Rinse, lather, repeat

I choose not to work 7 days a week. No one should, and this is where before I give a week and a month info explain this. In fitness part of the job has really taught me how to have the strength to say no. Often times you will get texts, hourly, if not daily about needing subs for fitness classes. Also people will ask if you work on weekends and if you’re will to work one or both days. It is important for you to take care of yourself, not just for you, but now in fitness you are a model of what people see for good health. You want to set the best example.

A week in the life – with the dissection of the weekday and the weekend day I feel this covers it with the rinse, lather, repeat, because this is how it will get to feel once you are more accustomed with having the ability to make your own schedule and set your routine. I will let you know that there is an adjustment period to this. You get so used to school and more traditional jobs which are 9-5 and your done. This is not the case with fitness. You will find yourself with super early or late dinners, asking people if they can meet for lunch or on weekends (if that day is free for you) and napping. My week is usually filled with trying to make sure I have my schedule set and written down in 3 different places because there’s 3/4/5 different places I am going to in one day. I live a bit out of my car with a change of non-fitness clothes, protein bars, yoga props, 3 different pairs of shoes, and shower stuff. Be prepared – girl and boy scouts are right about this one!

A month – by the end of the month, I will honestly say you have felt accomplished looking back at your schedule. I try to take either the end of a month or the beginning of the month to look back and really finalize what I could have done better, what I need to fix, what classes are and are not working for my schedule and trying to see if I am working at the right places as I get more and more in tune with the drive time (and there will be a lot!) and distance between places.

Going on to a year in fitness – wrapping up.

Ok, this was a lot to digest and process. I will say going on a year of doing this, your first year will be rocky, and bumpy. You may ask yourself why you are doing this type of schedule and why you are working mini part time jobs to make ends meet. But looking back, I am so much happier from when I was teaching. I have the ability to make my own schedule and do things I never thought I would have time to do!

Take away tips:

  • Give yourself ample time to drive between gyms. You think 20 min may be enough for a 15 min drive. 99.99% of the time it won’t be. Double it!
  • Take a day off – I mean it! A full day!
  • Don’t underestimate contract work – this could be dog walking, grocery shopping, blog post writing, aiding with social media at the yoga studio you work at. This will help pad the hours and pad your wallet as well.
  • Don’t stop learning – find your modality and stick to it, but if you notice there is an area you’re interested in or another class you would like to teach, learn how to teach it! Gyms love people with multiple certs, because you become their go to person when they need help, and if they decide to add classes you then become the person they ask to add to the schedule
  • Say no when you want to – this is important. The first 2 months of my fitness journey was Yes, Yes, and YES! This led to a really quick and very painful burnout that I needed an immediate vacation to recover. Don’t do this. Know your limits and set them a little before that boundary so you’re kept in a healthy safe position for work.

 

How To Use Social Media as a Fitness Professional

July 24, 2019 by Martha Lopez

One thing that many people in the fitness industry need to focus on is really creating their own brand and personality that separates them from all the other fitness professionals in the industry. This really starts with creating a presence where your future clients are, and that’s online. I have worked with some small businesses and have been working on building my own brand as a yoga instructor and here are some tips and tricks I found from both my education in Public Relations and just going through all the trial and error of trying to build my own presence online.

  • The biggest thing is CONTENT: All other workshops and groups will stress this day in and day out! Content and giving your audience something they can use will not only show how credible you are as a source, but also give future clients an insight to how you work as a professional.
    • It’s OK to repost! If you follow someone with similar content feel free to repost that content, be sure to provide the source! This will generate people to your site or platform where you have like minded content.
    • Speak to your specific audience! If you have a specific population your are looking to access – talk to them! That’s what social media is about! Use words like Ladies! Guys! Fellow Grads! Etc. to show who your audience is and access them on a more intimate level.
  • Consistency/Frequency: When thinking about content make a calendar and be specific about your posting schedule: For example, I use for posting that every other day I am using quotes to emphasize my blog topic or podcast topic to keep reinforcing my audience to go back to the podcast or blog post to drive people to continue to view my site and maybe collect people I may have missed on the weekend! This also gives some uniformity to my sites because visually there are positive messages between images of yoga poses, nutrition, etc.
    • More on the posting schedule: You do NOT need to post every day! (woah, did I just say that?) There are a lot of analytics out there that say even 1x a day (depending on the platform is enough) Your audience doesn’t need to know the 3 meals and 2 workouts you did each and every day, nor do they really want to! If one day you are focusing on nutrition, post one great meal and give a recipe! If it’s a leg workout, maybe doing a quick video with modifications and going live to show key portions of your workout will be enough to show quality content without just force feeding. No one likes the person who lives on their social media and shows everything!
    • The key to a great platform is trying to be consistent – your followers will know you for your content and know what to expect each day and will look forward to those nuggets of wisdom only you can offer!
    • Personal tip: I set on my to do list a posting schedule and try to set alarms catered to the schedule based on when I know my followers will be on. I do this without using an organized platform like Hootsuite, but you can definitely look into these automated posting websites that will help relieve some of the hassle of trying to make your posts on a deadline!
  • Make your profiles “business” profiles: this mostly is catered to Instagram, but this allows you to look up analytics to see who you are accessing, how many people you are accessing, and even location. These insights allow you to really hone in to who you are reaching out and maybe seeing what areas you need to focus on.
    • age group: try to keep content within the age group of your niche and do some look as to what content that age group wants.
    • location: use the location tab and incorporate location of your business to get people looking at local businesses to find you!
Screenshot of my insights from Instagram
  • Hashtags: USE them! You are allowed to use 30 hashtags per post, I recommend using them as a comment after the post so it’s not in the forefront of what your audience sees, but use them to drag people to your content.
    • I personally like: All Hashtag they generate for you the top 30 hashtags based on the word you use and you are able to just copy paste into a comment! You’re also able to see analytics as to how well certain hashtags are doing if you want to get super techy with your marketing!
  • Know how your audience functions and when they are looking for you!: Look up peak times that people view certain posts on social media. Also what platforms are they on?
    • Don’t waste your time!: This is the time to really find your audience and post during those times where you know people are searching for that content. Typically this is around lunch or after work in the evening. If you are posting at 6 am and there’s no one watching, what good will that do? Here’s a great review of times for social media on SocialSprout!
    • Pick a/a few platforms: you don’t need to be on ALL the platforms, and all the time! If you know your audience research where to bring your focus on. Also have a feel for different types of platforms. If your jam is on Facebook and creating Facebook content focus on that and maybe start to play with another social media platform that is more evident for your age group.
      • 22+ : Facebook still highly ranked with Instagram coming in close second. If you have a high visual content you may want to play with both but bring your focus to Insta. Pinterest is also emphasized for clients over 50 because it allows them for more searchable content.
      • <22: Snapchat is growing and Facebook users are steadily declining. Recommend access through more visual social media platforms due to need for high quality visual content with this age group.
      • Source: Business Insider
  • Be SOCIAL: Don’t just respond with emojis, actually respond to people, reach out to similar profiles and businesses and connect.
    • Follow like businesses and profiles: When I mentioned this to a small business there was a lot of hesitation, and I get it, why would you like and share content so similar to you, wouldn’t people go shop or take their business there? There is power in creating a network of like-minded business people. You support each other! Sharing each other’s content creates a broader outreach which means more clients to all! It also gives you insights as to what is working within your niche or field and what is not. This helps you for content creation as well!
    • My personal rule of thumb: as you are scrolling through content, which we all do almost every min of the day, like but also comment on one post (be sincere and add more than an emoji!). Who knows, you may spark a convo which brings people to your profile for more?!
  • Set a call to action!: People want to be involved with social media, so why not involve them? Ask them what areas they want to focus on when it comes to working out, ask what your peak yoga pose should be in the class. Ask questions and engage with people will also allow you to show your personality and get people to trust and want to work with you.
    • Personal Tip: I try once every two weeks to incorporate those yoga students who follow me in their classes by asking which peak pose they want. I put the question as either a choice between 2 or 4 different poses. Or, I will ask between two areas of focus (i.e hip openers vs inversions). This allows you to create a personal relationship with your audience and when they see you in class it shows you are actively listening and engaging with them. It’s a nice special touch.

I hope these tips help! Use these steps to get started on making a more uniformed and professional looking profile that will allow you to grow your personal business/fitness personality!

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